DHL Mobility Quest
Vuforia-powered AR treasure hunt built for DHL's Formula E logistics partnership, hiding collectible delivery vehicles around real-world city markers.
DHL Mobility Quest was a branded AR treasure-hunt app built by Siligin Software for DHL, tied to DHL's role as Official Founding & Logistics Partner of Formula E. Players used the phone camera to scan Vuforia image/cylinder targets and a GPS/online-map layer to hunt down and collect a roster of DHL's real-world delivery vehicles and mobility concepts (StreetScooter, EFFIBOT, Paketkopter, Cubicycle, Sawyer robot, zero-emissions fleet icons) rendered as AR objects, storing finds in an in-app purse/inventory with hint and map-based guidance.
The Unity project (v2017.3.1p4) integrated Vuforia AR (image targets, cylinder targets, ground-plane detection, print-ready marker PDFs), Infinity Code Online Maps for the real-world hunt map, Facebook SDK and Twitter SDK for social sharing, and Firebase/Fabric for analytics and crash reporting. Localized UI content (English/German image variants) and a full purse/inventory + event system in custom C# scripts point to a shipped, market-facing marketing activation rather than a prototype.
My role
Team
Platforms
- Android
- iOS
Stack
- Unity 2017.3.1p4
- C#
- Vuforia
- Infinity Code Online Maps
- Facebook SDK
- Twitter SDK
- Firebase
- Fabric
Lead
What I did
- 01Led Unity implementation of the AR treasure-hunt mechanic on Vuforia (image targets, cylinder targets, ground-plane tracking) for a client-branded activation
- 02Built the map-based hunt layer using Infinity Code Online Maps, tying real-world GPS locations to in-app collectible spawn points
- 03Implemented the purse/inventory and event system (custom Editor tooling for Events and Inventory) driving collection progress and hints
- 04Integrated Facebook and Twitter SDKs for social sharing of collected AR items
- 05Wired Firebase/Fabric analytics and crash reporting into the shipped build
- 06Delivered localized (EN/DE) UI and marketing splash content for the DHL x Formula E promotional rollout
What stands out
- 01Unity 2017.3.1p4 project, companyName "DHL", productName "DHL Mobility Quest", bundleVersion 1.0.7
- 02Built around DHL's Official Founding & Logistics Partner tie-in with Formula E
- 03AR roster of real DHL vehicles/concepts: StreetScooter, EFFIBOT, Paketkopter, Cubicycle, Sawyer, zero-emissions fleet
See it in action
